Odin CMS 2.0 is now live

Generate, Optimize, and Publish News Content with AI

Write 3x faster with AI built into your editor. Distribute to every channel instantly. Focus on the story, let Odin handle the scale.

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TRUSTED BY LEADING NEWSROOMS

Built for the Future of Journalism

Powering digital-first newsrooms to create, publish & grow — faster.

Ram Ranjan Adhikari
“

OdinCMS has transformed the way we plan, create and publish digital stories. It brings innovation and efficiency together for modern newsrooms.

Ram Ranjan Adhikari
Leading Tech Stack at Prabhat Khabar
Janardan Pandey
“

With OdinCMS, our content workflows are seamless and our audience engagement has reached new heights.

Janardan Pandey
Author at Prabhat Khabar

THE WORKFLOW

One platform to replace a fragmented tech stack.

Odin unifies the editorial process. No more copying and pasting between Google Docs, ChatGPT, WordPress, and social media managers.

✕ Without Odin
✕

Drafting in external text editors

✕

Switching tabs to prompt AI assistants

✕

Manually resizing and tagging media

✕

Filing engineering tickets for SEO schema

✕

Re-writing content for every social channel

✓ With Odin CMS
✓

Write directly in a beautiful, block-based editor

✓

AI fact-checks and rewrites inline, securely

✓

Auto-generated alt-text and SEO scoring

✓

Visual UI to build content types—no coding

✓

1-click fan-out to web stories, newsletters, and social

3x
Faster publishing speed
6+
Formats per article
40%
Increase in organic reach
0
Engineering tickets for ops

FOR EVERY TEAM

One platform. Four operations.

From the editorial desk to revenue, Odin maps to how a modern media business actually runs — one source of truth, four ways to act on it.

EDITORIAL & BRANDING 01

One source. Infinite surfaces.

Empower the editorial team without overwhelming them. Write the verified story once — Odin's AI architecture adapts it into channel-ready formats: reels, threads, newsletters, web stories. High-velocity fan-out that protects the brand voice while multiplying output.

  • Inline validations and fact-checks for brand safety
  • Style-aware repurposing across formats
  • Seamless integration with sourcing tools
MARKETING & GROWTH 02

Engineered for system-wide growth.

Distribution stops being a manual afterthought. Odin connects content creation directly to audience acquisition — push multi-format assets across every channel with a single click. A growth-engineering loop that maximises reach, engagement, and reader lifetime value.

  • Post once, land everywhere — zero context switching
  • Vertical-first storytelling: Web Stories, Shorts
  • Connected channels and social platforms out of the box
REVENUE & SEO 03

Dynamic intelligence for generative search.

Revenue and strategy teams need more than static reports. Centralized dashboards integrate with Google Analytics, Search Console, and your data lake — mapping dwell, scroll-depth, and channel attribution to revenue. Automated schema future-proofs visibility for Generative Engine Optimisation.

  • Realtime traffic, audience trends and multi-channel attribution
  • Out-of-the-box GA and GSC integrations
  • AI-assisted schema and SEO scoring
TECH & INFRASTRUCTURE 04

Architectural simplicity. Robust control.

Radically simple for end-users, enterprise-grade under the hood. Tech teams get UI-driven schema, seamless migration from WordPress / custom CMS / raw HTML, and robust APIs — without constant firefighting. Brand and Ops leaders get role-based permissions down to the module level.

  • Instant schema updates everywhere — no engineering tickets
  • Automated media pipelines from upload to CDN
  • Granular role-based access by module

PLATFORM CAPABILITIES

The newsroom, end to end.

Editor + AI Assistant

Write smarter, without switching tabs.

An AI assistant lives inside the editor — research, fact-checks, rewrites, summaries. Works in any language your desk publishes in. Built on BlockNote, so it feels like a document, not a form.

  • Inline AI for drafts, summaries and validations
  • Realtime SEO scoring as you write
  • Web stories, infographics and repurposing from the same editor

AI Infographics

Type a topic. Get a verified visual.

Odin researches the topic, pulls cited data, and renders an infographic ready to publish. Rankings, comparisons, timelines, fact boxes — the formats journalists actually use.

Repurpose

One article. Six channel-ready formats.

Reels, threads, shorts, web stories, newsletters — generated from a single source. Each one channel-tuned. Each one editable before it ships.

Distribution Engine

Post once. Land everywhere.

Push to every connected destination in one move — and Odin keeps the receipts.

Realtime Analytics

Watch the story land — live.

Traffic, dwell, scroll-depth and channel attribution the moment you publish.

Also in the editor

Three more surfaces — same workflow.

  1. 07

    Web Story Editor

    Vertical-first, mobile-native — typography, layers, transitions, audio.

  2. 08

    Media Gallery

    AI alt-text and tags on every upload. Search by content, not filename.

  3. 09

    Sections

    Drag stories to set the front page. No tickets, no deploys.

AI Backbone

AI isn't a sidebar in Odin.

The same intelligence shows up in the editor, in repurposing, in research, in tagging. It's the connective tissue, not a feature.

  • Inline research, summaries, and fact-checks
  • Auto-generated SEO meta, slugs, schema and tags
  • AI alt-text on every image, every time
  • Style-aware repurposing per platform
  • Multilingual workflow — any language your desk publishes in
10

Ideas

A pipeline of researched story angles — ranked by freshness and interest. Editors pick what to assign without spending the morning reading feeds.

11

Live Blog

Drop updates as they happen. Readers see them instantly — no refresh.

12

SEO Settings

Per-page meta, slugs and schema. Odin writes the first draft.

Enterprise Operations

The infrastructure layer.

Schema definition, role-based permissions, and editorial dashboards — everything needed to keep a global desk running smoothly.

13 Content-Type Builder

Compose fields and relations from a UI. Updates instantly everywhere.

14 Content Manager

Curated editing forms generated automatically. Zero drift.

15 Team & Roles

Permissions down to the action level. Total control.

16 Seamless Migration

Ingest from WordPress or custom CMS with structure preserved.

17 Analytics Overview

Audience trends and breakdowns at a glance for leadership.

18 Media Pipeline

From upload to CDN — automated transcoding and delivery.

Full walkthrough

See the engine in action.

A complete tour of the editorial and distribution workflow. No edits, no cuts.

Community Edition · MIT licensed

The core, in the open.

Odin's foundation is open source. Self-host the editor, content pipeline and AI core on your own infrastructure — clone the repo and have a working newsroom in minutes.

  • BlockNote editor with inline AI assistance
  • UI-built content types, role-based permissions, REST & GraphQL APIs
  • Bring your own keys — OpenAI, Anthropic, or a self-hosted model
View on GitHub → Self-hosting guide

Built for Indian newsrooms.

Get the demo. Bring your archive.

We'll do the walkthrough with your content, your domains, your channels — not a sandbox.

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